VCU Brandcenter
Master of Science in Advertising Art Direction
Virginia Commonwealth University School of Mass Communications
Bachelor of Science in Advertising (Creative Track)


Past lives:
Owner, Elleby Design Studio and Freelance Art Director
Projects include: Concepting and mood boards, photo styling, brand coaching and development, logo design, print and web graphics, posters and brochures, print and interactive ad campaigns, CD covers, books, and identities including robust brand guidelines.


September, 2011 – June 2013
Capital One
Senior Art Director
Duties: Concept development, design direction and management of print and interactive marketing materials for the rewards department of a Fortune 200 financial brand. Working collaboratively to develop ideas, maintain brand consistency and manage vendor and agency relationships for multiple concurrent projects.


May, 2009 – September, 2011
Greater Richmond Chamber (of Commerce)
Marketing & Communications Manager
Duties: Establishing marketing strategy, design direction and branding for Chamber events and programs, producing print collateral, direct mail, print and online advertising, managing websites and social media on Facebook, Twitter, LinkedIn and Foursquare, and creating HTML emails. Daily copywriting, design, and managing of vendor relationships and marketing sponsorships.


June, 2005 – January, 2009
Ogilvy & Mather, Durham, North Carolina
Art Director
Clients: IBM, Kodak, Lenovo, CMSCVA, DuPont, Hilton Head, new business
Duties: Working primarily on the IBM account, responsible for design and implementation of hundreds of print and interactive direct marketing tactics. Worked on new business branding projects. Designed the interior of Ogilvy’s new Durham office.


September, 2004-January, 2005
Virginia Commonwealth University Brandcenter
Office Manager
Duties: Front desk duties, helping with recruiting and prospective student inquiries. Daily tasks included assisting students, faculty and staff, managing databases, and managing work-study students.


September, 2001 – August, 2002
Advanté Advertising
Production Assistant, Receptionist
Duties: Front desk duties, acting as a client liaison. Also responsible for scanning, drum scanning, layout editing, typesetting, and production of some projects. Helped prepare files for printing and worked in every department of this small full-service ad agency.


The One Show Design Competition: Short List 2008 (Chamber Music Society of Central Virginia logo)
Ogilvy office design featured in a case study by furniture company Herman Miller (See ithere.)
Member, Kappa Tau Alpha Honor Society for Mass Communications


Software and skills:
Adobe InDesign, Illustrator and Photoshop CS5, Acrobat 9, Dreamweaver, Quark, Microsoft Office, Excel, PowerPoint, and web-based email blast software, all utilizing both Mac OSX and Windows 7 platforms. Website management via FTP and CMS.


Excellent organization and time-management skills. Able to manage mulitiple concurrent projects with tight deadlines. Have a full understanding of production for print as well as interactive media.